Politico speaks to Resolute’s Ami Copeland on campaign spending in Georgia’s senate runoff election.
In a recent article in POLITICO on the shift in ad spending in the Georgia senate run-off election, Resolute’s Ami Copeland was among several national prominent political strategists asked to comment on the Democrat’s ground game focus.
“There’s a feeling in the donor community that too much was spent on TV and not enough on field operations,” said Ami Copeland, a Democratic strategist who served as Barack Obama’s deputy national finance director in 2008. “We had parity plus last time on TV, and it didn’t work. If donors are shifting their contributions and their support to ground operations, that at least shows a willingness to learn very quickly as to what might work and try something a little different.”